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Deutsche Bank cuts Essity amid increasing competition in U.S.



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** Deutsche bank downgrades Essity ESSITYa.ST to "sell" from "hold", saying increasing cost of pulp, limited price growth of household tissue may impact margins for the Swedish hygiene product maker

** Overtime hours are up more than 40% in pulp production in the U.S., implying an increase in production and hence increased competition, DB says

** This could lead to further pressure on prices and profit margins even if pulp prices fall, it says

** "Whilst we see Essity as a well run business, we still don't believe that the sale of Vinda puts it into a different valuation range", broker adds

** Deutsche Bank keeps TP of SEK 270, vs Thursday's closing price of SEK 316.90

** Out of 12 analysts that cover Essity, seven rate it "strong buy" or "buy", three "hold" and two "sell" - LSEG




Reporting by Tilla Sjaavaag

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