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Zeta Global falls as Barclays downgrades rating on tough revenue growth in FY25



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** Shares of marketing technology firm Zeta Global Holdings ZETA.N down as much as 7.77% to $27.67, set for worst day since Jul. 24

** Brokerage Barclays cuts rating to "equal-weight" from "overweight", maintains PT $28

** Expects ZETA's estimated H2 revenue growth in FY25 could slow down as it laps election marketing spend from 2H24

** Says company's current political revenue contribution forecast for FY24 could be "conservative"

** Believes estimates for FY25 agency spend per brand growth "achievable but optimistic" and require significant brand expansion within already ramped agency partner customers

** "We think that investors would be disappointed if management does not confirm a strong ramp for the existing partners with either new brands or direct revenues" - Barclays analyst Ryan MacWilliams

** Company is set to report Q3 results on Nov. 11

** 11 of 13 brokerages rate the stock "buy" or higher and two "hold", with a median PT of $35.50

** Up to Thursday's close, stock has risen ~240% YTD



Reporting by Neil J Kanatt in Bengaluru

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